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Four Reasons Why Staging a Home Matters


Four Reasons Why Staging a Home Matters

You never get a second chance to make a first impression! That adage holds true even when it comes to selling your home. That’s why staging your home for sale and getting your house market-ready before listing is so important. At Malfer & Associates, our time-tested approach to successful sales always includes professional staging services at no additional cost.

Why Does Staging a Home Matter?

  1. Staging sets your home apart in a crowded marketplace. When listing your home, you’re positioning against every similar listing on the market. A full 96% of buyers’ agents surveyed by the National Association of Realtors said staging a home to sell affects how buyers view a listing.
  2. Staging is essential in the digital age. Ninety-seven percent of home buyers begin their search online. That means visuals like photography and videography must make a great impression onscreen and in person. Nearly half of buyers (46%) say they are more willing to walk through a home viewed online.
  3. Staging helps buyers envision themselves in the home. Whether drawing attention to a room’s best features or subtly suggesting a use for a bonus space, staging gives potential buyers a starting point for imagining their new life. In fact, 82% of buyers’ agents said staging a home made it easier for a buyer to visualize the property as a future home.
  4. Staging your home brings in higher offers. It’s no surprise that buyers are willing to pay more for homes that look their best. According to the NAR, 52% of agents say that staging brings in higher offers compared to similar un-staged listings. Of those, 38% believe staging boosts offers by 6% or more.

Source: National Association of Realtors, 2021 Profile of Home Staging.

 Malfer & Associates provides complimentary staging

At Malfer & Associates, we have over four warehouses full of furniture and accessories available to stage your home and make your home look its best. Sometimes preparing your home to sell calls for more than simply adding designer décor: It can also include fresh paint, new flooring, updating lighting, replacing fixtures, and myriad other cosmetic fixes.

Our expert team will assess your home from top to bottom and create a clear list of suggested improvements before you list your home. Of course, we’ll always refer you to our list of preferred, thoroughly vetted vendors. And, with Compass Concierge, you never have to worry about upfront costs. Compass Concierge covers an extensive list of updates with no additional interest or fees and collects the costs when your home sells.

“Kristin and Brent were great about walking through the house and figuring out the best way to show it to its best advantage. They brought in their stager, Linda, who did an amazing job getting our house ready to sell. When most people think about having their house staged, they are probably thinking about some fancy hand towels and a few accessories. That was far from the case with Malfer & Associates. They brought in furniture, large paintings, pillows, and a boatload of accessories. Our house has never looked fancier, and it definitely helped to sell it quickly. Our house went under contract within a few days of going on the market.” – Reema S.

Take a look at the difference staging can make!


Maximize your home’s appeal with staging and cosmetic upgrades with help from Malfer & Associates!